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Judith Fleenor provided an update on the development on the agenda and content for the up-coming mini summit and the events page that's being updated on the website. She asked for feedback on a strategy to promote this event and get folks in attendance. She shared the current numbers and confirmed that we want to promote via Social Media, but then went on to suggest we have our Steering Committee members promote the event and invite them to attend. Drummond Reed agrees that we should leverage promoting the Open Source Summit or Hyperledger Global Forum, since this is the audience we're working to recruit. John Jordan asked is we can be included in the OSS communications to help expand our reach? Judith Fleenor mentioned that we're on the OSS website and that we can add a link from the OSS page that drive traffic to our website. John Jordan asked if we can be included as a highlight in one of the communications LF is sending out. Drummond Reed suggested we ask Marketing team to help us promote our Mini Summit event. Judith Fleenor asked Alex for feedback regarding our efforts to promote from a marketing perspective how they can help. Alex Walz mentioned that we need to focus getting in front of the attendees who are participating in the other events and he shared that he will work on putting together content for members to share and promote. Alex and Jana are meeting Monday and they will start putting together marketing content that we can leverage for social media. She shared the Mini Summit agenda will be a primary topic for our new ToIP Steering Committee and the second half to focus on a strategy on how to get folks in attendance. John Jordan recommended we use our mailing list to start communicating out to our community members to encourage them to invite their European clients to the mini summit. Judith Fleenor believes we'll have enough of a skeleton agenda to update on the website post Steering Committee meeting next week Wednesday.
Hyperledger Global Forum:
Judith Fleenor shared the update on the ToIP Expo table for the event in September and she asked for an update on swag and apparel to promote ToIP. We need to cost on the swag, table cloth, apparel, signage (standing rollup signs), and Alex Walz will get this information. She went on to mention that we should have a handout for folks to register for the forum and mini summit. Judith Fleenor asked for feedback on the type of content we want to have on the one-sheeter and Daniel Bachenheimer recommended a card with a QR code to our website that illustrates design principles or the stack or something more streamlined for who we are and what we represent. Alex Walz recommended a half sheet page and Judith Fleenor suggested a business card. John Jordan mentioned a sign at the table with the QR code.
UpComing Communication Committee Meeting:
Judith Fleenor shared the agenda for our next meeting to discuss the website updates, and the Dublin Conference marketing rollout strategy and plan.
Action Items:
- Alex Walz to provide recommendation on video content material for multi-use purpose.
- Drummond and Nick to meet with team regarding Dan's feedback on Open Identity blog/topic. Judith recommended Bryn and IVRamp (Karl or Mike) join the conversation; Drummond to schedule meeting.
- Judith to draft a letter for the SB1190 and Scott Perry to review
- Alex Walz will work with Judith to create a description for the event for the Mini Summit
- What's the location for the OSS Europe? Dublin IE 13-16 September
- Judith to get a list of attendees for IIW for a mini cocktail event in advance of the conference
- Judith to connect with Andre to see if there's an opportunity to organize an event for community members who are not attending the event, but are local to the community.
- Judith to follow up with Sophia about a trial run
- Trademark Meeting needs to be rescheduled with Daniel and John in attendance
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